Welcome to the first episode of Beyond the Vision! Today I am with Patti Finnegan from Niederfrank’s Ice Cream in National City, California to learn all about the sweet treats at this historic ice cream shop.
Before opening Niederfrank’s, both Patti and her business partner Mary Ellen were in high stress jobs. Patti decided she wanted to do something a little more enjoyable and what’s more enjoyable than ice cream!
Before Patti and Mary Ellen took over 25 years ago, Niederfrank’s already had a long history. Elmer Niederfrank opened the shop in 1948! For many of those years, Elmer was a one-man shop making ice cream and selling it to customers all by himself.
Elmer began creating flavors requested by customers. He would have something for them to taste next time they stopped by. You don’t get that kind of service everywhere. It also led to the creation of popular flavors like golden pistachio.
When Patti and Mary Ellen took over, they promised the previous owners they would stick to the old-fashioned recipes and all-natural ingredients.
A sign customers see when they walk inside reads, “We make our ice cream by some of the most antique, inefficient, outdated, and expensive processes in the world.” This serves as a reminder to all visitors to relax and enjoy.
Patti loves owning an ice cream shop because visitors are always happy to eat a treat and spend time with their families. For a few minutes, people just come by, stop, and enjoy.
Revisit your childhood memories by visiting the grandfather of San Diego ice cream shops! If you had a cone at Niederfrank’s Ice Cream 50 years ago, it will taste exactly the same today which is pretty cool.
Stop by, say hi to Patti, and enjoy a cone of good, old-fashioned ice cream.
Stay tuned for more interviews of businesses around National City.